About Upbeat Tours

Combining 20 years of experience in travel, music education, and performance all into one business, Upbeat Tours as a DMC music tour operator places a heavy emphasis on performance-focused tours tailored to each individual group and their needs.

With our knowledge of the multiple industries it takes to create a performance tour, we’re confident about delivering a tour that makes all the nitty gritty details run smoothly — think instrument rentals, contracts, working with local groups, and so much more — so your group can focus on the joy of making music abroad!

keith standing in front of Loch Lomond, Scotland

Keith Kelly

Coming with 20 years’ experience in music education and organising student travel, Keith’s passion and practicality align in Upbeat Tours.

With his time spent in designing group travel directly, he learned invaluable lessons about how to create bespoke tours for all kinds of groups and how to meet needs and expectations cross-culturally.

In the music world, for years he taught, conducted, founded organisations and charities, performed, and organised myriad concerts. So, you can rest assured Keith knows his way around a performance tour!

If you’re interested in your group traveling or performing in Ireland, the UK, or anywhere else in Europe, please reach out!

Gabrielle Bennett

Making up the other half of the musical coin, Gabby is a lifelong performer, chorister, occasional teacher, and otherwise musical geek. After moving to Ireland from America, she found herself wanting to see the world and helping others to do the same. Now, she brings her passion for music and experience with group travel to Upbeat Tours.

She also has a penchant for writing and research, and will find out everything you need to know before and during your group’s trip abroad.

If you want to know the nitty gritty details about your trip explained in a fun and interesting way — all within a prepared itinerary — to present to your group, Gabby’s your gal!

Our Sustainability Commitment

At Upbeat Tours, we believe in a future where tourism doesn’t leave a scar. From encouraging greener habits while on tour to making more sustainable choices well before your group lands, we are committed to more thoughtful tourism.

We encourage travel at non-peak seasons, we collaborate with sustainable partners, we work with and donate to local community organisations, we take into account the local habitats your groups will visit, and make sure to educate about these practices along the way.